40 Tons is a woman and minority-owned premium cannabis brand based in Los Angeles. The company's mission is to promote diversity and inclusion of BIPOC communities within the cannabis industry while creating a positive social impact.
One impact is that a portion of all 40 Tons proceeds are redistributed into local communities to benefit those wrongfully impacted by non-violent cannabis charges.
Another effective approach are 40 Ton's ongoing regional career conferences, where job seekers are introduced to – and can get to know – local brands, advocacy organizations, and leading voices in the industry.
